top of page

About

Doing Good with
Good Games

At PlayGood, we combine our passions for crafting playful learning experiences and making a real impact. Let us share the story of PlayGood and the social challenges we care about.

Owner & Game Designer

Maarten van Broekhoven

Since 2009, I’ve been designing playful learning experiences that make a real difference. Whether it’s serious games, board games, or gamified programs, I love using the power of intrinsic motivation to tackle important social challenges. At PlayGood Games, I’ve found my purpose (IKIGAI): combining my passion for game design with a drive to create lasting impact.

Besides PlayGood, I also co-own Upgraded Studio, where we’re developing our first indie game, Orebits. Curious? You can already try the playable demo on Itch.io!

As if that’s not enough, I’m also the part-time lead designer at Shapers, global pioneers in learning experience design. Busy? Definitely. Bored? Never.

When I’m not designing, you’ll probably find me camping somewhere with my wife and two sons, sketchbook never far from reach.

Enough about me! I’m curious about your story. Tell us about your mission, and let’s explore how playful learning can help you make real impact.

Bob Huijbregts

Game developer (Construct)

Bob brings 2D games to life at lightning speed. Together with Maarten, he’s developing their first Steam game, Binary Barrier—be sure to wishlist it! Bob is also an expert (online) escape room builder.

Wijnand van Tol

Game developer (Unity)

Wijnand is an experienced freelance game developer with expert knowledge of Unity 3D. He has worked with notable Dutch organizations such as Hartstichting, Veilig Verkeer Nederland and Albert Heijn.

Freelance Friends

Meet the Developers

Creating games presents challenges on many levels! For the technical aspects, we rely on our talented freelance game developer friends.

Domains

Good Things we
Care About

We love helping mission-driven organizations create real-world impact through virtual worlds. Just like you, we care about the following causes.

Good Games!?

Share your mission with us, and we'll brainstorm game ideas to engage your audience. Contact us for a free consult.

Good Culture

Imagine a world without culture—it's impossible. It would be dull and depressing. We celebrate our rich diversity.

Good Innovation

We love rapid tech advancements, but we must approach them smartly and sustainably to ensure a bright future.

Good Health

Healthcare has never been better, but it's strained by a growing and aging population. Innovation is always needed!

Good Education

Humans love to learn under the right conditions, and we want to harness intrinsic motivation to maximize potential!

Good Nature

We all love nature, but we also threaten it. As technology advances, we grow more disconnected. Now is the time to act!

bottom of page